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PUM (Potentially Unwanted Modification)

Potentially Unwanted Modification (PUM) represents a significant cybersecurity concern, characterised by its subtle and potentially harmful alterations to computer systems. Unlike traditional malware, PUM doesn't always exhibit overtly malicious behaviour, making it challenging to detect and mitigate effectively. PUM encompasses a range of activities, including unauthorised changes to system settings, browser configurations, and the installation of unwanted software. Understanding how PUM operates, identifying its presence, and implementing preventative measures are essential for maintaining the security and integrity of computer systems and networks.

How PUM works

PUM operates through various means, often exploiting vulnerabilities in software or user behaviour to make unauthorised modifications to computer systems. Unlike traditional malware, which aims to cause immediate and noticeable harm, PUMs often function covertly, making them challenging to detect. 

PUMs can infiltrate systems through deceptive tactics such as bundling with legitimate software or masquerading as benign programs or browser extensions. Once installed, they may alter system settings and browser configurations or install additional software without the user's consent.

Furthermore, PUMs may exploit vulnerabilities in outdated software or operating systems, using techniques like drive-by downloads or phishing emails to gain access to systems. Once inside, they can silently carry out their operations, potentially compromising system security and user privacy. 

Stealthy infiltration and subtle modifications make PUM a particularly insidious threat in cybersecurity. Understanding these operational methods is crucial to combating PUM and safeguarding against potential risks. 

How to identify PUM

Detecting PUM activity is essential for promptly addressing potential security risks and safeguarding systems against further compromise. While PUMs may operate covertly, there are several indicators and techniques for identifying their presence:

  1. Anomalies in System Behaviour: Pay attention to unusual changes in system performance, such as sudden slowdowns, crashes, or unexpected pop-ups. These could be signs of PUM activity.

  2. Unauthorised Modifications: Review system settings, browser configurations, and installed software for unauthorised changes or additions. PUMs often alter these settings without the user's consent.

  3. Security Software Alerts: Keep security software updated and pay attention to any alerts or notifications indicating potential PUM threats. Anti-malware programs may detect and flag suspicious activity associated with PUM.

  4. System Scans: Perform regular system scans using reputable antivirus or anti-malware software to identify and remove any PUM threats lurking within the system.

  5. Network Monitoring: Monitor traffic for unusual patterns or connections to suspicious domains or IP addresses. PUMs may communicate with remote servers to download additional payloads or exfiltrate data.

By employing these techniques and remaining vigilant for signs of PUM activity, users and organisations can effectively identify and mitigate potential threats before they cause significant harm.

Examples of PUM

Understanding these examples of PUMs is crucial for recognising potential threats and taking proactive measures to protect against them. Vigilance and informed decision-making are essential for maintaining system security in the face of evolving PUM tactics.

  • Browser Hijackers: These PUMs modify browser settings without user consent, redirect web searches, change the default homepage, or inject unwanted advertisements.

  • Adware: Adware PUMs display intrusive advertisements, pop-ups, or banners on infected systems, often disrupting the user experience and compromising system performance.

  • Potentially Unwanted Programs (PUPs): PUPs encompass a wide range of software users may unintentionally install, often bundled with legitimate applications. These programs may include browser toolbars, system optimisers, or file converters, which may introduce security vulnerabilities or unwanted behaviour.

  • Fake Antivirus Software: Some PUMs masquerade as legitimate antivirus or security software, tricking users into installing them under the guise of providing protection. Instead, these programs may display false security alerts, prompt users to purchase unnecessary upgrades, or even introduce additional malware onto the system.

  • System Optimisers and Registry Cleaners: While marketed as tools to improve system performance, some PUMs classified as system optimisers or registry cleaners may make unauthorised changes to system settings or registry entries, potentially causing system instability or compromise.

How to prevent PUM

Preventing PUM infections requires a combination of proactive measures and user vigilance. Here are some effective strategies to help mitigate the risk of PUM:

  1. Exercise Caution When Installing Software: Be cautious when downloading and installing software from the Internet. Only download from reputable sources and avoid downloading software from untrusted or suspicious websites. Pay attention to installation and remove any bundled software or additional components.

  2. Keep Software Updated: Ensure that all software, including the operating system, web browsers, and applications, are updated with the latest security patches and updates. Regularly check for updates and enable automatic updates whenever possible to patch known vulnerabilities that PUMs may exploit.

  3. Use Antivirus and Anti-Malware Software: Install and regularly update reputable antivirus and anti-malware software on all devices. These security solutions can help detect and remove PUM threats before they cause significant harm. Perform regular scans to identify and eliminate potential threats within the system.

  4. Exercise Caution with Email Attachments and Links: Be wary of unsolicited emails and avoid opening attachments or clicking on links from unknown or suspicious senders. PUMs may be distributed via phishing emails containing malicious attachments or links that lead to infected websites. Verify the legitimacy of emails before taking any action.

  5. Enable Firewall Protection: Activate and configure a firewall on all devices to monitor and control incoming and outgoing network traffic. Firewalls can help block suspicious connections and prevent unauthorised access to the system, reducing the risk of PUM infiltration. 

By implementing these preventative measures and fostering a culture of cybersecurity awareness, organisations can significantly reduce the likelihood of PUM infections and protect their systems and data from harm.

PUP vs PUM

Potentially Unwanted Programs (PUPs) and Potentially Unwanted Modifications (PUMs) are digital threats that can compromise the security and functionality of computer systems. However, they differ in their nature and behaviour: 

Potentially Unwanted Modifications (PUMs)

  • PUMs involve unauthorised changes or modifications made to computer systems without the user's consent.

  • These modifications may include alterations to system settings, browser configurations, or the installation of unwanted software.

  • Unlike PUPs, which are often installed knowingly or unknowingly by users, PUMs typically operate stealthily and may exploit vulnerabilities in software or user behaviour to infiltrate systems.

  • PUMs can be more insidious as they may not exhibit overtly malicious behaviour, making them challenging to detect and mitigate effectively.

Potentially Unwanted Programs (PUPs)

  • PUPs refer to software applications, or programs users may unintentionally install on their systems.

  • These programs are often bundled with legitimate software or distributed through deceptive tactics such as misleading advertisements or fake download buttons.

  • PUPs may include browser toolbars, adware, system optimisers, or other software that users may find undesirable or unnecessary.

  • While PUPs may not always be inherently malicious, they can introduce security vulnerabilities, degrade system performance, or compromise user privacy.

Frequently Asked Questions
What is the difference between PUP and PUM?

Potentially Unwanted Programs (PUPs) refer to software users may unintentionally install on their systems. In contrast, Potentially Unwanted Modifications (PUMs) involve unauthorised changes made to computer systems without the user's consent. PUPs are software applications, while PUMs involve system settings or configuration alterations.


How can I identify if PUM has affected my system?

You can identify potential Potentially Unwanted Modifications (PUMs) by monitoring for unusual changes in system settings, browser configurations, or the installation of unwanted software. Look out for signs such as sudden performance issues, unauthorised changes to system settings, or unexpected pop-ups.


What are some examples of Potentially Unwanted Modifications (PUMs)?

Examples of Potentially Unwanted Modifications (PUMs) include browser hijackers that change browser settings without consent, adware that displays intrusive advertisements, fake antivirus software that deceives users, and system optimisers that make unauthorised changes to system settings or registry entries.


How can I prevent PUM infections on my computer?

To prevent Potentially Unwanted Modification (PUM) infections, practice caution when installing software, keep your software updated with the latest security patches, use reputable antivirus and anti-malware software, exercise caution with email attachments and links, enable firewall protection, and educate users about cybersecurity risks.


What should I do if I suspect my system has been affected by PUM?

If you suspect your system has been affected by Potentially Unwanted Modifications (PUMs), run a full system scan using reputable antivirus or anti-malware software to detect and remove any potential threats. Additionally, consider restoring your system to a previous backup or seeking assistance from IT support professionals for further investigation and remediation.


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